How to catch an agent’s eye
By Rebecca
Matthews |
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Lesley is a literary agent at
Gillon Aitken Associates, who boast clients such as
Sebastian Faulks, V.S. Naipaul, Pat Barker and Helen
Fielding. Lesley handles the dramatic Film and Television
rights for the agency, alongside her growing client
list of mainly literary to literary/commercial crossover
fiction and a range of well-written non-fiction, including
memoir and travel writers.
The agent’s job
A large part of Lesley’s job is building up contacts.
An agent must be able to match the author to the right
editor, as well as negotiate the financial details of
contracts. The agent ensures that the publishing process
runs smoothly. In knowing all the people within the
publishing machine, the agent can address any issues
raised by the author.
Finding an agent
- With your first novel, Lesley advises that you
approach an agent lower down the chain, rather than
a director. They will have less clients and more time.
- It is also a good idea to look out for new agencies
in The Bookseller: they will particularly encourage
new writers. But don’t be put off by the better
established names.
- If you detect similarities between your work and
an established author's, approach their agent. You
can find out a writer's agent simply by contacting
the publicity department of their publishing house.
- Make sure your work matches the agent's interests.
The Writer's and Artist's Yearbook contains this information.
Alternatively, most agencies have websites which will
detail the sort of writing they are looking for. A.P.
Watt has a particularly good website.
- Phone the receptionist of the agency and find out
who the junior agents are. Identify exactly who to
send your work to.
- It is worth taking your time. Don't necessarily
go for the first agent that shows enthusiasm. But
then, don’t cut off your nose to spite your
face either.
- Trust your instinct. As well as trying to judge
a prospective agent from a professional angle, remember
too that you will spend a lot of time with this person
if you choose them as your agent. They will be summing
you up in both a professional and personal way.
Submitting fiction
Send a cover letter:
- Keep it short. Be as simple and direct as possible.
- Don't include too much personal information about
yourself.
- Don't try to be funny. It is wise to be as professional
as possible.
- Mention anything relevant to your writing, eg. journalism
published or writing courses completed or attended.
A submission from anyone on a creative writing course
will automatically be taken more seriously.
Send a short synopsis (no more than half a page) with
your first three chapters. Sending a CV will sometimes
help and remember to always send a SAE.
It is important that you only submit work to an agent
that you feel happy with. Never forget that although
some agents are happy to encourage new writers for several
years sometimes, you don’t often get a second
chance. Don't use a submission as a means of getting
feedback.
Non-fiction
There are few areas of non-fiction you can break into
without specific credentials. Lesley urges that you
must have a unique style to be successful in the travel
and memoir areas of the market.
On submitting non-fiction, your synopsis will need
to be longer. Lesley recommends approximately 5 pages
in which you give a sense of the book as a whole, and
outline how you'd write it.
Breaking into TV writing
Soap operas are the best way of breaking into script
writing. They provide invaluable experience and the
chance to work your way into TV dramas.
You need to be very proactive. Look out for the various
schemes, councils and TV channels which are on the prowl
for new talent.
The good news...
On a final note of hope, Lesley urges that the industry
is looking out for new talent. If you're a good writer
you will be noticed.
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